Marketing messages are everywhere. From TV commercials to social media ads, brands are always trying to connect with consumers. And while these messages are short and sweet, they still manage to pack a powerful punch — or, at least, the effective ones do. What is a marketing message, how can you create one that results in better lead generation and what should you avoid in the process? We’ve got your
Debating creating a WooCommerce members-only store? Offering special members-only perks is a popular ecommerce strategy, with some well-known examples being Amazon Prime (shipping perks) and Costco (restricted purchasing club). With the right plugins and tools, you can easily add members-only functionality to your WooCommerce store, including restricting access to products, offering special discounts or shipping methods, and more. In this guide, you’re going to learn the best ways to create
Social media integration is paramount for increasing your brand reach. It enables your website to work in tandem with social media platforms that will host a forecasted 4.59 billion users in 2022. Social platforms enable you to enable prospects to interact with your brand authentically. Adding social platform buttons and widgets to your website can help your presence reach its fullest potential. Here are just a few examples of how
Growth Acceleration Partners (GAP), a strategic technology solutions partner, is proudly celebrating 15 years of organic growth as a bootstrapped and woman-owned company — an extraordinary milestone in the tech industry — thanks to incredible clients, partners, and dedicated teammates. GAP’s service offerings and client-base have grown exponentially since its founding in 2007, with 15 years of profitable growth and explosive 40% YoY revenue growth in the past fiscal year
Brands and SEO professionals must take responsibility for the performance of the websites that they run and manage. Applying these six SEO truths will help you achieve next-level website performance, according to Bruce Clay, the founder and president of digital marketing optimization firm Bruce Clay Inc., who spoke at SMX Advanced. 1. SEO needs to be a strategic initiative across the company The entire organization participates in SEO. It starts
Now that we’ve learned how to change websites so that they no longer use Google servers to load fonts, there’s still the big unknown of where.Especially as an agency, it’s hard to get an overview of all projects, websites, and subpages and know where Google Fonts might be integrated. To help you with this, the 360 Monitoring Team has extended the Full Site Check and now also checks whether a
In a previous article, I looked at CSS Grid’s ability to create complex layouts using its auto-placement powers. I took that one step further in another article that added a zooming hover effect to images in a grid layout. This time, I want to dive into another type of grid, one that works with shapes. Like, what if the images aren’t perfectly square but instead are shaped like hexagons or
Since launching in early 2018, TikTok’s been covered by seemingly every major news publication and racked up millions of downloads globally.
Grow Your Audience with Microsoft Start With the help of Microsoft Start, WordPress.com creators are getting access to an all-new tool to increase their audience. Mindy Postoff We’re all looking for ways to grow our audiences for our sites. Sometimes, we change our content to optimize it for search engines (here’s a shameless plug for our new SEO course). Other times, we find ways to reach new people, such as using
Today we are talking about Backdrop CMS with Eric Toupin. www.talkingDrupal.com/360 Topics What is backdrop How did you hear about it Tell us about Aten and your clients What type of work is Aten doing with Stanford Why was Backdrop CMS considered How long was Backdrop out before you considered it Are there features Backdrop has that Drupal does not have What are some limitations of Backdrop If someone has
