You need to have nice-looking snippets to get more clicks. One way to ensure your site looks good when it appears in the search results is to use Yoast SEO’s Google snippet preview. It simulates what a search result for your page would look like and allows you to edit the tile, slug, and description! Here, we explain how to use the Google snippet preview to create great-looking snippets! And,
Gather ‘round, everyone. I’m about to share the 3 most important rules of holiday marketing: Treat every day like Christmas. There’s room for everyone on the Nice List. The best way to spread Christmas cheer is singing loud for all to hear. What’s that? These are actually The Code of The Elves from “Elf,” the single best holiday movie ever made? via GIPHY Well, that’s okay. They’re still good rules
Trying to boost your rankings on the SERPs? You’re in the right place. Implement these 15 quick SEO wins to rank higher on search engines and get more traffic. You should be able to do each within an hour. Let’s get to it. 1. Boost important pages with internal links Internal links are often overlooked. But when used correctly, they can help boost the performance of your pages in Google. Why are they
With over 1 billion monthly active users, Facebook is a powerful network to tap into to expand the online footprint of your business.
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. According to Sprout Social’s survey, 85% of companies rely on social data as a primary source of business insights. And with almost 4.6 million people on social media networks, they are a crucial part of your growth strategy. It’s no longer news that there’s fierce brand
You need to reach your customers, and email is still one of the most effective ways to do that today. In 2022, email users will reach 4.3 billion. And by 2025, the figure is set to grow to 4.6 billion users. That means that half of the world’s population are your potential clients! VerticalResponse is a great choice if you’re looking for an affordable email marketing service that can help
Thank you for subscribing! Blog / Digital Marketing / Complete guide on how to set up Google Alerts Many underestimate Google Alerts, but if configured correctly, it can be of great help and bring valuable insights. From monitoring your business reputation to spying on your competitors and finding link building opportunities, this tool has got you covered. To learn more about Google Alerts, how it works, and why it can
Your brand is worth its salt — but why should your potential customers believe you? After all, your perspective does come with a healthy dose of bias… The proof is in your customer testimonials. And not just any testimonials. The kind with stellar visuals that are sure to catch your audience’s attention and convince them that they’ll have a great experience if they choose your company. Keep scrolling for our
You might have heard that you need structured data on your website. Not only will Google understand your content better, but it will also increase your chances of getting those shiny rich results. In Yoast SEO, we output Schema as a graph. This means it’s all tied together and the relationship between various elements is clear. But why is that important? Let’s have a look! Schema is a common language
In the search engine optimization business, we spend so much time thinking about Google algorithms, sitemaps, and backlinks that we sometimes lose sight of the primary goal: providing useful information to human visitors. In the past, it was easy to understand why. You could cram your page with keywords, slap on a few meta tags, and voila! Your page was on the first page of search engine results. Google rightfully
