I’ve managed Ahrefs’ social media accounts for nine months now—and it’s been a journey, from experimenting with content formats to figuring out what engages people the most. To keep things succinct, I’ll be focusing on our primary social media platform: Twitter. I’ll also make it clear now that I won’t cover my content creation process in too much depth, since many people expressed more interest in learning about our growth strategy
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Estimating the opportunities within your various SEO efforts is an important component of your analytics, not only to help determine where to focus your energy, but also to prove the potential value of your work to others. Building on the recent post about Aira’s new keyword
Thank you for subscribing! SEO for Startups Website Promotion Blog / SEO Strategy / How to promote your NFT marketplace in organic search Non-fungible tokens (NFTs) have recently become a buzzword. More and more entrepreneurs are capitalizing on this trend by building NFT marketplaces—distinct online platforms where digital assets are sold, bought, and sometimes minted (created). You’ve come to the right place if you want to build your own NFT marketplace.
Video can be an incredibly effective way of promoting products and services throughout a website. Especially on pages such as the homepage, product pages, and blog posts. This is particularly true for websites built through Shopify, where there are several quick and easy ways to add videos. In this post, we will discuss the various methods. Method 1: The native video section All themes within Shopify come with a standard
Hundreds of factors could improve your Google rankings. But some are more difficult to influence than others. For that reason, if you want to rank higher, you need to be methodical. Start by working on the easy things that are within your control, then move on to more challenging things if needed. Here’s the process: Before we get started… The process in this guide works best for internal pages. If
Link research is an essential pillar of an SEO strategy, but competitive link research can help you get a leg up. It’s vital for websites to not only know about their own link profile, but to also have an effective strategy in place to stay relevant against competitors. Hopefully at this point, you know who your competitors are, and hey, that’s half the battle. If you still aren’t sure, check out
Thank you for subscribing! Blog / Content / 6 Tips for Using Partnerships to Succeed in Content Marketing Content is the key to success online, but creating enough of it to rank high on search engines can be a challenge. Why not bring in other content creators to help shoulder the load? In business, partnerships are often seen as a win-win type of deal where two or more companies come
Having great product pages is so important for your sales. These are the pages where people decide to click that buy button. Besides optimizing your product pages for user experience, you want to make sure these pages are as good as possible for SEO as well. You might think this is obvious. That’s why, in this post, we’ll show you a few less obvious — at least for most website
An SEO audit is where you find opportunities to improve a site’s search performance. It involves finding technical, on-page, content, and link-related issues to fix or improve. Everyone’s SEO audit process differs, as there’s no universal approach. But there are a handful of basic issues all site owners should look for. You’ll learn how to check for 14 of them in this guide. 1. Check for manual actions Manual actions are when
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. You know GA4 is coming, and last week Dana took you through some of the top things to be aware of before making the transition to it. In this week’s episode, Ruth Burr Reedy discusses what a lot of marketers may not be thinking about enough:
