Whether you want to land your dream job, score a promotion, persuade a new client, or grow your blog on Google or social media, writing is one of the most powerful skills you can learn. I have personally written thousands of articles over the years, covering everything from writing itself to digital marketing, travel, insurance, and more. My work has been featured on some of the world’s top marketing blogs, including
Storytelling with data is a crucial part of any content marketer’s toolbox. Whether you are using data visualization to illustrate a point you’re trying to make, or you want to showcase data from an analysis your team has done, proper data design is key to creating effective visuals that everyone is happy with. Charts and infographics can be pretty, but if they aren’t also properly breaking down data in a
Thank you for subscribing! Blog / Digital Marketing / UX/UI and Its Impact on SEO SEO shall not live by keywords and backlinks alone. At least not in today’s world. Today, Google pays a lot of attention to user interests and experiences. That’s why UI/UX design has become an integral part of website optimization. This article will explain what lies behind these abbreviations and how UI/UX affects SEO. What are
Did you know? According to Statista, nearly 6 in every ten of all US consumers above the age of 12 listen to podcasts. The reason being listeners find podcasts more engaging, and most people tune in to learn something new. This engaging factor substantiates why US podcast ad spending growth is expected to surpass $2 billion by 2023, which is a 27% year-over-year growth. Not surprising, even search engines like
You need to have nice-looking snippets to get more clicks. One way to ensure your site looks good when it appears in the search results is to use Yoast SEO’s Google snippet preview. It simulates what a search result for your page would look like and allows you to edit the tile, slug, and description! Here, we explain how to use the Google snippet preview to create great-looking snippets! And,
Trying to boost your rankings on the SERPs? You’re in the right place. Implement these 15 quick SEO wins to rank higher on search engines and get more traffic. You should be able to do each within an hour. Let’s get to it. 1. Boost important pages with internal links Internal links are often overlooked. But when used correctly, they can help boost the performance of your pages in Google. Why are they
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. According to Sprout Social’s survey, 85% of companies rely on social data as a primary source of business insights. And with almost 4.6 million people on social media networks, they are a crucial part of your growth strategy. It’s no longer news that there’s fierce brand
Thank you for subscribing! Blog / Digital Marketing / Complete guide on how to set up Google Alerts Many underestimate Google Alerts, but if configured correctly, it can be of great help and bring valuable insights. From monitoring your business reputation to spying on your competitors and finding link building opportunities, this tool has got you covered. To learn more about Google Alerts, how it works, and why it can
You might have heard that you need structured data on your website. Not only will Google understand your content better, but it will also increase your chances of getting those shiny rich results. In Yoast SEO, we output Schema as a graph. This means it’s all tied together and the relationship between various elements is clear. But why is that important? Let’s have a look! Schema is a common language
Link building isn’t easy, especially if you want it to be done right (i.e., stay compliant with Google’s Webmaster Guidelines). Nevertheless, if your goal is to siphon more organic traffic through high search engine rankings, it is vital to study the intricacies of modern white hat SEO. However, like with any other industry, you also have experts for hire within link building space. This article will cover some of the
